#2 Company Case Study
The company that I've chosen is IBM.
REFERENCE:
www.ibm.com
http://en.wikipedia.org/wiki/IBM
PEOPLE:
Board of Directors:
Cathleen Black, Ken Chenault, Juergen Dormann, Michael Eskew, Shirley Ann Jackson, Charles F. Knight, Minoru Makihara, Lucio Noto, James W. Owens (effective 1 March 2006), Samuel J. Palmisano, Joan Spero, Sidney Taurel, Charles Vest, and Lorenzo Zambrano.
TECHNOLOGY:
Oracle's Siebel CRM applications
BENEFITS:
- Helps to create an increasingly customer-intelligent enterprise
- Enable more effective collabotations around the customer and among multiple IBM organizations involved ( by getting to know the customers better)
- Enhance the value that IBM bring to the cistomersl, while generating additional revenue and cost efficiencies for the company
BARRIERS:
What were some of the difficulties encountered?
The information above has been taken from the wiki. As you can see, IBM is a client of oracle ( look under the section on technology)
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